The Broad Museum
“Love of beauty is taste. The creation of beauty is art.”
[Ralph Waldo Emerson]
I’m always on Instagram. Mostly to look for destinations posted by the people I follow. When I see something I want to add to my long list of adventures in life, I bookmark it. Which, by the way, is one of the best features that has been added to Instagram. No more saving screenshots that eat up my phone memory. I have bookmarked 24 new destinations to my profile since I discovered this nifty little icon. Needless to say, I love it! And I plan to un-bookmark every post one at a time, because I will be taking my own photos to post.
For the last two months, I have been noticing a lot of posts from The Broad museum. I didn’t think anything of it at first. Honestly, I didn’t care much for it at all. I was too caught up in destinations like Palawan, Philippines and adventures like ziplining over oceans. It wasn’t until I started seeing posts of the blue balloon dog and the oversized dining table when I started to form some interest. So I saved it to my list. Last Friday, I unbookmarked The Broad.
The Broad is the newest contemporary art scene addition in Los Angeles that opened in September 2015. But it was just recently when it gained the buzz it deserves. Thanks to art loving philanthropists Eli and Edythe Broad, there is one more reason to love living in the City Of Angels.
On that note, here are seven reasons why you should see The Broad:
First and foremost reason to see The Broad is for entertainment. It’s a museum for crying out loud. There is always something new and interesting to see. Every piece will bring out some kind of emotion; love, fear, ridiculous, adoration, humor, bewilderment, and sometimes even disturbing. That’s the beauty of art.
Must-see exhibitions from the current CREATURE Collection and Inaugural Installation
Renowned contemporary artists like Jeff Koon, Barbara Kruger, Jean-Michel Basquiat, Andy Warhol, and Roy Lichtenstein’s more popular pieces are showcased.
Yayoi Kusama’s Infinity Mirrored Room installation
As much as it pains me to talk about Yayoi’s installation (because I didn’t get to see it!), it’s one of the main reasons I wanted to visit The Broad. I mean, look at it. How could you not be amazed? It’s a small room surrounded by mirrors and LED light display that create the illusion of endlessness.
Right now, General Admission to the Broad is one hundred percent free! I strongly advise that you make advance reservations on their website. That way, you don’t have to wait in line. My family and I went two hours before it closed, which was ample time to see and enjoy all collections, except for one. I’m still heartbroken about it.
If you plan on seeing the Infinity Mirrored Room, I suggest you try to go there early. This installation is on the first floor and a separate reservation to enter is required. Unfortunately, due to limited space and high demand, reservations for the Infinity Mirrored Room can only be done at the time of your visit. No advance reservations are available. Don’t make the same mistake I did and wait the last minute. I didn’t realize there was a separate reservation for it. It was my mistake. If would have read the visitor’s information on their website, I wouldn’t still be having nightmares about that damn room.
Ugh. Movin’ on…
Something to talk about
It’s a big buzz right now. Everyone is talking about it. Everyone is posting photos online. Funny thing is, the “everyone” doesn’t include anyone you know. So it’s the perfect conversation starter. Plus, who doesn’t like museums?
Me: Have you seen the Broad?
Them: The Broad?
Me: Yeah. It’s pronounced “Brode” but it’s spelled like “broad” as in “broadway.”
Them: No I haven’t. What’s that?
Me: Omg it’s this new contemporary museum in DTLA right next to MOCA.
Them: Oh really?
Me: Yeah. They have a pretty cool exhibition right now with the big blue balloon dog and the giant table where you feel like Alice in Wonderland. Here look… (I take out my phone and show my funny photos in front of the exhibitions.)
Them: Oh that’s so cool!
Me: I know right! And it’s free right now too. No admission. And you can take as many photos as you want! As long as you don’t touch any of the artwork.
Them: Oh well of course.
Me: You can make reservations online. It’s better to do that than having to wait in line when you get there.
Instagram worthy photos
I’m all about posting cool photos on Instagram and most of the art pieces here are worthy of posting. I had a lot of fun with the giant stack of dishes and Under The Table by Robert Therrien.
It’s in the middle of DTLA
It’s smack dab in the middle of downtown L.A. right next to the MOCA museum and the distinctive architectural Walt Disney Concert Hall. Either after or before, day or night at the time of your visit, make time to explore the area. Grand Park is walking distance from museum and it’s such an amazing view at night when the park is lit with colorful lights.
I’m really glad I finally got to see The Broad. It was a pleasant and entertaining experience.
I’d love to hear what you thought about it…
What was your favorite installation?
Did YOU get to see the Infinity Mirrored Room??!